INFORMAZIONIAIE - Associazione Italiana Editori Editoria Ruolo: Digital Publishing Consultant (Segretario Generale Fondazione Lia - Senior Consultant 360Publishing) Area: Altro Cristina MussinelliChi è: I have a good knowledge of the Italian and international publishing market, since I have managed many projects both in traditional and digital publishing formats. I have specific know-how in digital publishing, using the emerging technologies for both production workflow and distribution channels. As a result, I am often invited to conferences and seminars as an expert in digital publishing. Since 1990 I have been involved in the following activities on behalf of major Italian publishing houses and media companies: - Market analysis and benchmarking with Italian and International competitors to develop new business ideas - Feasibility studies on effective management of editorial content in media independent format in order to reuse them on many different support and delivery platforms (paper, off line, on line, print on demand, mobile) - Integrated management of editorial projects from the initial idea and market analysis to the final deployment on the market, including the management of all the legal aspects - Consultancy aimed to define effective technical solutions in order to manage each single project. Careful attention has been devoted to all projects to optimize the digital content to render them in a media independent format in order to reuse them on different channels and devices. This includes the use of international standards (ISBN, DOI, Onix, etc) to catalogue and identify them. Specializzazioni: Consultancy, conference organisation, training course management, project management, digital publishing workflow, accessibility. |