Chi è: MARKETING: Target research and insights analysis, Product management, Digital strategy, Social media strategy, Mobile Marketing. DIGITAL: Web 2.0, eMail Marketing, Online content management, User experience specialist, Database, Search Marketing (SEO & SEM), Report analytics, Media planning. SOCIAL MEDIA: Social media management, Community management, Content curation and creation, Editorial planning, Viral Marketing, Engagement strategies, Crisis management, Social adv planning. DIGITAL PR: Online Public relations, Influencer outreach, Brand reputation. RELATIONSHIP MARKETING: Customer relationship management, Event management, In-store promotion, Long-term engagement, Loyalty.