Chi è: Massimo Sangiovanni is the Vice-President of Marketing for Motorola Solutions for North America. Massimo is responsible for the development of marketing strategies and the implementation of a wide-range of initiatives ranging from demand creation to thought leadership and Motorola positioning focused on key vertical markets. Massimo has also led the rollout of Motorola Solutions' new strategic brand framework after the spin off of the consumer arm of Motorola. Prior to joining Motorola in April 2005, Massimo was the European marketing and business development director of Lucent Technologies. Massimo has a Masters degree in Electical Engineering and has worked in Bell Labs and other research centres.